How Pathway Works

Your Gateway to Success as an outdoor brand

Step 1 - Create your Campaign

Set your content needs in minutes.

Our form outlines:

Your deliverables (UGC, ads, photos, reviews, lifestyle content, etc.)
Your budget
Your timeline
Your visual style
Your usage rights
Any creative direction or reference examples

Your campaign becomes the mission brief that creators will work from — ensuring clarity and expectations from the start.

Step 2 - Get Matched with Creators

Unlike other platforms, you don’t scroll endlessly or gamble on random talent.

Our system pre-filters and recommends creators who are:

Fully vetted through our multi-stage application process
Proven specialists in your niche
Skilled in your style of content
Highly rated for consistency, reliability, and communication

You choose the creators who fit your brand best.
Every creator available to you is top-tier. We handpick who we allow on our site, so no amateurs, and no guesswork.

Step 3 - Collab right through your dashboard

Everything happens in one clean, organized workspace.

You can:

Chat with creators
Share your references or brand assets
Approve scripts or storyboards
Track milestones
Review drafts
Manage usage rights
Keep all communication in one place

No cluttered email threads.
No lost files.
No messy versioning.

Step 4 - Payments and collection

When you first post the campaign, we collect payment and hold it in a secure escrow account until the work is complete.

Protects both you and the creators
Ensures creators are fully motivated to deliver on time
Gives you peace of mind that funds are safe until approval

Step 5 – Content Delivery & Approval
Creators submit their work directly through your dashboard via a secure file transfer system.

Review drafts at your pace
Request revisions if needed
Approve final content once it meets your standards